Yesterday Tom Wark raised a few relevancy questions about wine blog advertising and audience sizes when he published Pajamas and the Status of Wine Bloggers at his own, very fine, Fermentation blog. He floated issues from three specific points of view; advertisers’, publicists’, and wine bloggers’ themselves. Because the conversations about non traditional media formats and communities (bloggers, social […]
Wine Blogging and Parenting
WineZag was conceived three years ago this week. Happy Birthday to it! In a related side fact, my two amazing sons are now 21 and 18 years respectively. With identical veracity, I anticipate the blog’s birthdays as keenly as the boys’ red letter days. Plowing into WineZag’s fourth year of wine content creation, the connections between […]
Steve Heimoff on Wine Blogs and Journalism
A guy from Brooklyn meets a guy from the Bronx inside an Oakland Whole Foods to talk about wine blogging and journalism. This is not a set up line to a cheap joke. It’s a real vignette that was the basis of yesterday’s post about the real Steve Heimoff. We did gab about the New York […]
The Real Steve Heimoff
While California wines were losing my attention, Steve Heimoff grabbed it. That may sound like an oddity since Steve is known for his sustained and successful career as California Editor at the Wine Enthusiast and, before that, the Wine Spectator. Actually, it wasn’t strange in my world; I study journalists with a knack for integrating […]
Second Vintage in the Bottle: Another Year of WineZag
Today marks two years of WineZag and that’s a pretty long time in blog years, I think. For me, the end of both of those blogging years forced unavoidable reflection and moments of reconsideration for the massive time commitment dedicated to transferring wine experiences into keystrokes. Truth be told, WineZag is so intertwined in my […]
When Personal Views Trump Ethics
Adherence to journalism ethics taught to cub reporters since the earliest days of print media has become a tired and miscued distinction between good and bad wine writing. Like magicians coaxing their audiences to gaze in their eyes while nimble fingers craftily invert reality, professional writers and bloggers are distracted by an ethical divide as wine media and information sharing is being reshaped accross the social web. In between Anthony Dias […]