Are wine bloggers and their traditional media counterparts held to a double standard on sample disclosures? While it’s old news now, if you ask the FTC, then the answer is yes. A recent article published by the Boston Globe and then an inquiry on common practice from an academic friend who is moving into a […]
Are Wine Critics Useless To Consumers?
New wine research is blurring the efficacy of highly detailed wine reviews authored by wine writers and critics. Besides a case for the favored consumer engagement writers can create by formulaically humanizing wines made here last week, now there is further scientific evidence that consumers do not relate to the acute level of flavor specificity critics are […]
Wine Blogs Missing Visual and Human Elements
It is hard disputing the “wine blog burnout” that Tom Wark pointed to last month when he wrote “the movement to use the blog publishing format by wine lovers [is] waning. I see fewer new wine blogs launched. The retreat will be slow, but the retreat will be with us.” Why are wine bloggers losing interest, why […]
Chicago Wine & Ribs + Pizza & Hot Dog Sides
Like all great cities, eating and drinking in Chicago is a dual proposition. While the likes of Alinea, Moto, and Green Zebra ping away at culinary pleasure sensors, the city’s midwest soul food circuits beckon. I developed my own ritual patterns for Chicago’s simpler local eating more than twenty years ago, always making sure to […]
Steve Heimoff on Wine Blogs and Journalism
A guy from Brooklyn meets a guy from the Bronx inside an Oakland Whole Foods to talk about wine blogging and journalism. This is not a set up line to a cheap joke. It’s a real vignette that was the basis of yesterday’s post about the real Steve Heimoff. We did gab about the New York […]
The Real Steve Heimoff
While California wines were losing my attention, Steve Heimoff grabbed it. That may sound like an oddity since Steve is known for his sustained and successful career as California Editor at the Wine Enthusiast and, before that, the Wine Spectator. Actually, it wasn’t strange in my world; I study journalists with a knack for integrating […]
Wine Blog Confessions
As the 2012 wine blogging season kicked off, three notable wine bloggers weighed in with wine blogosphere predictions, analysis, and reflections. In the last month, Steve Heimoff, Tom Wark, and Alder Yarrow posted their opinions on the evolution of the wine blogosphere, sustainable wine content creation, and/or why they blog. I regularly follow these guys because they […]
2011 Wine Highlights Part 2- Wine Community
When I launched WineZag in 2009, I did it under a founding motto of “wine is a lubricant for human connection that holds no bias.” The essence of my wine appreciation has always transcended the juice, gravitating to the center of human bonding and relationships that are accelerated by shared wine experiences; either during dinner […]
5 Reasons Winery Mailing Lists Fail Consumers
Winery mailing lists live at the crossroads of privileged access and blind consumerism. High demand, limited release, and cult wines combined with unnavigable distribution challenges to spawn a “mailing list” culture that left some wineries with powerful sets of marketing and distribution crutches. At its most functional, direct to consumer marketing makes it easier for […]
Wine Writing Styles Reflect Culture
There is no surprise that Do Bianchi author Jeremy Parzen, whose wine and food credentials drip with immersion and cultural understanding, recently managed to illustrate old world vs. new world wine writing styles in utterly poignant fashion. In his post about the differences in European and American wine writing genres he brings new light to the […]
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